5 Reasons You Should Hire a Professional Real Estate Photographer
As a real estate photographer, I am often asked by agents and homeowners why they should hire a professional photographer instead of just taking their own photos or relying on smartphone cameras. The answer is simple: professional real estate photography offers numerous benefits that can help sell properties faster and for higher prices.
Here are just a few of the benefits of hiring a real estate photographer:
1. Improved Image Quality
Professional real estate photographers use high-quality cameras, lenses, and lighting equipment to capture images that are bright, clear, and visually appealing. They also have the technical knowledge to adjust camera settings, exposure, and white balance to ensure that the images are perfectly exposed and color balanced.
According to a survey by the National Association of Realtors, 87% of home buyers found photos to be the most useful feature of online real estate listings. High-quality photos can make a property stand out online, leading to more views and more inquiries.
2. More Comprehensive Coverage
Professional real estate photographers understand the importance of showing every room and angle of a property to give potential buyers a complete picture of what the property looks like. They know how to capture wide-angle shots that show off the entire room, as well as close-up shots that highlight the property's best features.
3. Faster Sales
According to a study by Redfin, homes with professional photos sold faster and for more money than homes with amateur photos. In fact, homes with professional photos sold for an average of $3,400-$11,200 more than homes with amateur photos.
4. Increased Exposure
In addition to the MLS, professional real estate photographers can provide high-resolution images for use in print and online marketing materials, including brochures, flyers, and social media ads. High-quality images can help properties stand out and attract more potential buyers.
5. Time Savings
Real estate agents and homeowners are often busy with other tasks and may not have the time or expertise to take high-quality photos themselves. By hiring a professional real estate photographer, they can focus on their other responsibilities while the photographer takes care of capturing stunning images of the property.
In conclusion, there are numerous benefits to hiring a professional real estate photographer, including improved image quality, more comprehensive coverage, faster sales, increased exposure, and time savings. With so much at stake in the sale of a property, it makes sense to invest in high-quality photos to ensure that the property stands out and attracts potential buyers.